On March 14-15 South Ural State University will hold XII International Congress on “Public relations and advertising: theory and practice”.
The organizer is Mass Communication Department of SUSU Faculty of Journalism. The Congress will be attended by the professors and students from Germany, Kazakhstan and Russia.
The key event of the first day will be the research and practice conference in the framework of which the future ad makers and PR-specialists will represent their projects and integrated companies within the following sections: “Advertising and PR-projects from A to Z”, “Advertisement and PR in business sphere”, “Advertisement and PR in political and social spheres” and “Text in mass communication system”.
Lidiya K. Lobodenko, Congress organizer and Head of Mass Communication Department, notes: “The special contest of advertising and PR-projects organized by Federal Tax Service Department of Chelyabinsk region will become the most interesting element of this event”.
In the framework of the event the master classes, which have the successful experience of advertising and PR activity in the commercial and state spheres, will be organized; they will be carried out by regional specialists. The students will visit the photography exhibition “Communicative rainbow: all profession hues” and take part in the business game “Stealing of Brands”.
