IMSSH Staff Participate in the “Media in Modern World. Petersburg Readings” Scientific Forum

The “Media in Modern World. Petersburg Readings” International Scientific Forum was held June 30th through July 2nd, 2021. This year the forum is celebrating its 60th anniversary. The forum combines three major events: scientific meetings and discussions in the main program, the Strategic Communications in Business and Politics (STRATCOM), and the Language in the Coordinates of the Mass Media conferences.

At the opening ceremony of the Forum, Lidiya Lobodenko, Director of the Institute of Media, Social Sciences and Humanities (IMSSH), passed on a congratulatory address on the 75th anniversary of journalism education to Professor Anatoly Puy, Director of the School of Journalism & Mass Communications of Saint Petersburg State University on behalf of the SUSU Rector Aleksandr Shestakov.

"The School of Journalism & Mass Communications of Saint Petersburg State University is the gold standard in the education of specialists for many universities," noted Aleksandr Shestakov in his address. “We thank you for your fruitful cooperation: every year SUSU students and professors participate in scientific and practical conferences at Saint Petersburg State University. The exchange of practical and theoretical experience between the journalism departments of the two universities contributes to the development of the research potential of our universities and the growth of the quality of journalism education in Russia."

Participating in the events of the Forum, Lidiya Lobodenko, Head of the Department of Journalism, Advertising, and Public Relations, Liudmila Shesterkina, Associate Professor of the Department, Elena Davletshina, Head of the Media Relations and Monitoring Office, and Liya Zakharova Associate Professor of the Department presented their reports during the panel discussions.

Liudmila Shesterkina’s presentation was entitled “Fact-checking and the tasks of journalism education”.

"The phenomenon of fake news, as well as the information wars in general, post-truth, social networks, and other phenomena of the information environment, change the requirements for the educational process of training professional journalists," explains Liudmila Shesterkina. “The training of future journalists able to professionally fact-check and verify data is becoming an urgent need. But how should the field of training future journalists be adjusted, particularly through introducing mainstream, modern effective methods of fact-checking into the educational process? A study was conducted at the Department of Journalism, Advertising and Public Relations of the Institute of Media, Social Sciences and Humanities at South Ural State University to attempt to find an answer to this question.”

Lidiya Lobodenko and Elena Davletshina presented a study on the organization of mediarelations of a university while promoting the results of research and scientific activity in the Year of Science and Technology. In their presentation, they touched on the tasks of forming an informational agenda, choosing a media platform, evaluating the effectiveness of a university’s media relations, and on the use of a cross-media approach.

“The truth and modern media practices of presenting information on the coronavirus in regional media”—this was the topic of Liya Zakharova’s presentation. Her speech examined the modern tendencies of the processing and presentation of information on the COVID-19 infection by journalists of leading regional media sources.

The theoretical developments and practical experience accumulated by SUSU specialists was broadly presented to the research society of the modern media sphere.

Photo: Delegation of the SUSU IMSSH with Professor of the Department of TV and Radio Journalism of Saint Petersburg State University and head editor of the Kulturnyi Peterburg newspaper, Sergey Ilchenko.

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