38.06.01 Economics (Economics and National Economy Management (Marketing))

Major: Economics and National Economy Management (Marketing)

Level: Postgraduate studies

Duration of training: 3 years

Degree certificate: Diploma

Mode of study: Full-time

Language of study: Russian

Programme manager: Iulia Kuzmenko, Doctor of Sciences (Economics), Associate Professor

Description of the educational programme

The programme is aimed at training highly qualified academic and teaching staff. The graduates have the level of qualification necessary for working in the field of marketing, and are ready to solve the conceptual (fundamental) problems of economic science, as well as the applied problems of functioning of various economic agents, markets and systems.

The graduates are in command of the culture of marketing research; obtain the skills to ensure stable functioning and development of an organisation in a competitive environment based on the coordination of the interests of consumers and the organisation; can analyze, coordinate and regulate the activities of all enterprise structures; can study market conditions, needs and demand, their dynamics and, in accordance with this, determine the enterprise strategy in a competitive environment; can form communication policy, participate in the development of strategic and operational planning programs; determine the effectiveness of marketing activities.

Contacts

Room 225, Main University Building, 76 Lenin Prospekt
Tel.: +7(351)267‑98-76
E-mail: hsem[at]susu[dot]ru

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